| [Content]TM Newsletter Issue 3 |
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Welcome to [Content]™ Issue 3
In this issue we focus on bedding. We summarize the feedback from our recent survey question where you shared your thoughts on the most important industry issue. In the home fashion area we’ll look at what’s going on with trends for the bedding market as well as a special look into the teen home market. Looking for a way out of the thread count game? We’ll update you on endure™, a new technology innovation for sheeting and home products from Cotton Incorporated.
Enjoy the issue and as always we welcome your feedback. contentfeedback@cottoninc.com |
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Introducing Endure™—A New Level of Performance for Cotton Home Textiles
endure™ is a unique textile finish developed by Cotton Incorporated to prolong the life and look of cotton products for the home. Learn more about its benefits and how your company can become licensed to use our latest technology innovation.
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Don’t Underestimate Us: A look at the Teen Home Market
The moral of the story is teens today are an always changing group of individuals. Personal Expression is vital to their existence and the home is just another extension of this personality to their peers and family units…so don’t underestimate them. Here are a few key items to consider:
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A Continuation of Color and Trend for Home 2007
In this issue of [Content]™ our Home Trend Forecasting department has come up with 12 colors to complement and update the 2007 Home color palette. Also included are 5 distinct lifestyle categories that are shaping and influencing the consumer landscape in the home products industry today. These 5 groups are designed to give insight into the ever changing mindset of today’s multifaceted home products consumer. Though this is a small departure from the normal format of the information that we usually give out we hope that this new additional report will prove both to be an inspiration and a service to you and your staff.
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Survey Feedback: Your Responses to Last Issue’s Survey Question
In the last release of [Content]™ we solicited feedback from you on the following question, "What's the Most Important Topic Relative to the Home Textile Industry". Your responses, while interesting, were not all that surprising. See how your opinion compared to others in the home industry.
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